Amazon.com, Inc. (NASDAQ: AMZN) has supplemented Prime Now's fast delivery voice ordering to its Alexa-powered package of devices. That means players of any Alexa device, either Amazon Echo, Echo Dot, Amazon Tap, Fire Tablet, or Fire TV, basically have to say, "Alexa, order (product) from Prime Now." Alexa will reply with an accurate product that Matches the general request. Orders can report several items, and Alexa can endorse corresponding items centered on what is already in the order. Prime is now available for free, two-hour delivery, and Alexa is responsible for picking the nearest available delivery bracket. Voice-activated rapid delivery is now obtainable for Amazon Prime customers in over 30 cities. In three cities: Seattle, Columbus and Cincinnati. Alexa-based Prime Now orders can include beer, wine and spirits as well.
Amazon directs to a range of scenarios where it assumes people will see the value voice-activated Prime Now ordering. Sick people who are unable to make it to the store and require cold medicine, parents who are busy with a baby and a host of a game night who can not leave the party are all examples of prospective users of the new feature, according to Amazon. "We're excited to offer the full Prime Catalog with Alexa, including tens of thousands of items, which allows you to refill everyday essentials you've just run out of like diapers or dish soap, or cater to unexpected guests with merlot and "Assaf Ronen, vice president of voice shopping, said in a statement.
There are a few limitations, however. Users can not finish an order through Alexa that they started on the Prime Now app. And, Alexa is unable to track delivery progress for you. Customers also can not place an order that includes both Prime Now items, and regular Amazon items.Amazon has an early start in the voice assistant market, due to Alexa and her unlimited amount of skills. Amazon has been adding Alexa to more of its own devices, and the company is now pursuing the smartphone market. Last week, Amazon declared plans to bring Alexa to iPhones and eventually Android devices.
Analysts think that Alexa's skills will pay off for Amazon. A recent report from analysts of RBC Capital Markets estimated that sales of Alexa devices could hit $ 5 billion by 2020, with another $ 5 billion in annual revenue anticipated to come from shopping done via the voice assistant.Despite those skills, Alexa still has much to learn . Amazon senior principal scientist Nikko Strom spoke at the AI ??NEXT tech conference in Bellevue, Wash., Last weekend, where he said the next step for the digital assistant is understanding emotion and intonation so that it can understand what people mean, not just what they say.