Amazon.com, Inc. (NASDAQ:AMZN) has announced that it expanded its video streaming service to 200 countries. Amazon Prime customers get the Amazon Prime Video service for free. Otherwise, Amazon Prime Video has an introductory price of $2.99 per month for the first six months, after the six months are up the cost will be $5.99 a month.
Amazon has continued to push on price and availability to combat Netflix. Netflix, Inc. (NASDAQ:NFLX) costs a minimum of $7.99 a month and is available in over 190 countries globally. Both companies are not available in China. Amazon Prime Video users can download movies and TV shows to watch offline, something Netflix introduced recently as well.
In a separate announcement, Amazon has continued to invest in Prime Video Expansion in India. Amazon has invested a total of $5 billion on the expansion. Amazon will release regional Indian blockbusters, Bollywood and Hollywood films as well as its own original series. Amazon has reported that it started production of a new original series that boasts “top Indian talent and filmmakers”.
Although Netflix has pledged to spend $6 billion on content in 2017, Amazon said it would double its current spending. Although Netflix remains leader in online video streaming services, Amazon is definitely taking the steps to compete such as having a cheaper price point than Netflix.