Apple (NASDAQ:AAPL) reportedly looking to buy Time Warner (NYSE:TWX), or part of it. The possibility that Apple is interested in this acquisition of the media giant was reported on the New York Post, which gives the rumor a more legitimate credibility than the other rumors coming from unknown sources.
From the New York Post, “one of Apple Chief Executive Tim Cook’s top lieutenants, in charge of content deals, has been keeping tabs on proceedings at Time Warner, a source close to Apple said.”
Such an acquisition could be beneficial to Apple. Time Warner’s portfolio of valuable content includes CNN news, Turner Sports, and of course HBO, which includes several popular shows and Game of Thrones among them. HBO in particular has much value to offer Apple if their plans to finally launch their TV streaming services will progress. Owning HBO and other parts of Time Warner will reduce Apple’s needs for outside deals.
On the other hand, buying Time Warner may also seem unpractical. There is too much included in the package that is Time Warner that Apple doesn’t need. Apple may want to produce original programming, similar to Netflix (NASDAQ:NFLX), while partnering with media companies, and buying them.
Besides Apple, other companies have also shown interest in Time Warner in the past, including, AT&T (NYSE:T), which acquired DIRECTV last year, and Fox (NASDAQ:FOX).