The Green Organic Dutchman Holdings Ltd. (OTCQX: TGODF) (TSX: TGOD) is pleased to announce that Prem Virmani has been appointed Chair of TGOD’s Beverage Science and Research Division.
Mr. Virmani is the former Senior Vice President of Global Science and Research for Cott Beverages, Inc. where he provided senior leadership in all aspects of beverage technology. Over the course of a 40-year career, he has demonstrated core abilities in building strong R&D organizations and leading innovation. He has led development in every major beverage category, including the Sam’s Choice cola program for Walmart, President’s Choice cola for Loblaws, and major private label brands for Publix, Wegmans and Safeway. His beverages have been enjoyed by millions of people around the globe.
Mr. Virmani’s leadership and expertise enabled Cott to become the world’s largest customer brand beverage company. This was acknowledged earlier this year, when he received induction to the Private Label Hall of Fame. Since 2015, he has also been an Adjunct Professor and on the Board of Trustees of Columbus State University in Columbus, Georgia.
“I am delighted that Prem has joined the TGOD Leadership team,” said Csaba Reider, President of TGOD. “Having worked with him extensively in the past, I am confident he will deliver consumer-preferred beverages across a wide range of categories and occasions. We will deliver maximum value through great-tasting organic edibles & beverages. No one is more qualified than Prem to help us achieve our vision.”
TGOD previously announced the construction of a 287,245 sq. ft. purpose-built production facility on its Valleyfield, Quebec property. This facility will be capable of producing 40,000 kgs of premium organic cannabis dedicated to the Beverage Division. This includes a state-of-the-art manufacturing campus to conduct strain-specific research, develop organic cannabis IP and optimize CBD and THC strains for consumption. Supply chain, packaging, flavor profile, pricing architecture, and product differentiation are key to the future of CBD/THC infused beverages.
“The recent announcement of our dedicated beverage facility within Valleyfield demonstrates our commitment to creating proprietary novel products with varying delivery methods,” said Robert Anderson, CEO of TGOD. “The appointment of such a well-respected industry veteran as Prem Virmani further validates our organic business plan. I am confident we will be ready with exceptional CBD & THC infused beverages as legalization takes place around the world.”
On Behalf of the Board of Directors,
The Green Organic Dutchman Holdings Ltd.
Chief Executive Officer and Co-Chairman