Snipp Interactive Inc. (OTCQB: SNIPF) (TSX-V: SPN), a global provider of digital marketing promotions, rebates and loyalty solutions, today announced that it has secured a six-figure contract addition for Canada and the U.S. markets with a global household and personal care products consumer goods company for whom the Company has been running a program on its market-leading SnippCheck platform.
The customer originally engaged Snipp in March of 2016 and subsequently expanded the scope of the agreement twice, including an extension into the Canadian market. The customer signed this latest addition based primarily on the outstanding success of the recent promotion, which was launched in October 2017 on the Company’s SnippCheck proprietary receipt processing and SnippRewards platforms in the U.S. and Canadian markets. The program drove over 100,000 participants to purchase $15 worth of the client’s products resulting, in over $2MM of incremental revenue for the client (per their estimate). This contract represents a prime example of the impact and scalability of Snipp’s programs across multiple geographies and also for multiple industries.
“We are extremely pleased to receive additional recognition of the impact of Snipp’s robust marketing platform from an existing client,” commented Atul Sabharwal, Snipp Chief Executive Officer. “This is becoming a welcome trend, with successive clients who have chosen to expand their relationship with Snipp, based on the success of past promotions. We look forward to delivering best in class marketing and technology solutions for this industry giant. With each contract extension, industry confidence and awareness of our platform continues to grow, as brands increasingly recognize our ability to deliver innovative solutions to help drive engagement and sales.”
“Moreover, we are excited that these same platforms can be used in new markets ranging from the Hospitality to the Cannabis industry, both of which we have just begun to focus on in a more serious way. For example, we recently launched our Cannabis Marketing Resource Center (CMRC), which is geared toward helping players in this evolving industry take advantage of our deep knowledge in running promotions in the Alcohol, Pharma and Tobacco space. Since launching the program, many leading industry players have been signing up at http://www.snipp.com/cmrc to take advantage of our experience running effective and compliant programs in similar regulated industries. We are confident that over time many of these Cannabis players will graduate from the knowledge they will be acquiring from our CMRC to gaining competitive advantage in their markets by leveraging our platforms and technology. In addition, we look forward to sharing our Q4 2017 and full year audited financial performance with our investors in the coming days. We will be announcing a final date for our earnings release and conference call later this week.”
Visit the Snipp website at http://www.snipp.com/ for Snipp’s full suite of solutions and examples of Snipp programs.
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