On Thursday, the electronic company who provided musicians guitars and amps for more than sixty years has now entered the general consumer market. Fender (NASDAQ: FNDR) has released today its brand new in-ear headphones that can also be used as in-ear monitors for performers. The range of headphones were made in house using technology from Aurisonics. The new Fender Pro Series In-Ear Monitor line ranges in price from $99 to $499.
“One thing we knew going into this was that we knew that we didn’t want to just make inexpensive consumer headphone,” said Jim Ninesling, Fender’s vice president of amplifiers and pro audio.
Fender’s new line of headphones cater to causal music listeners, audiophiles and musicians. Fender had the new headphones developed in Nashville, Tennessee. The headphones were made to fit the concha of the user and block external noise. The design of the headphones were based on the in-ear monitors that musicians use. Musicians can used these headphones instead of stage monitors because their made to withstand heavy use. All the headphones are made in different sizes but have a universal fit.
Fender brought the small boutique headphone company Aurisonics earlier this year. The purchase of Aurisonics have brought good sound quality to its headphones. Fender’s FXA6 and FXA7 which the higher end of its headphones have balanced armature and dynamic drivers which provides a strong bass response and crisp highs.
The headphones are available for purchase today at Fender and other music retailers.