This week, SeaWorld Entertainment Inc (NYSE: SEAS) announced to cut around 350 jobs to boost attendance, as the company struggles with declining attendance.
Currently, SeaWorld has 14,000 employees, and the number of jobs the company is going to cut represents around 2% of its full workforce. According to the company, the savings will be used to growth initiatives such as marketing in order to increase park attendance.
SeaWorld said that existing positions and open positions that will not be filled were included in the job cuts. The cuts will primarily affect its Orlando corporate headquarters, and the parks in Orlando and San Diego. 79 positions were eliminated in California, but the company would not disclose how many were in Orlando.
The position is mainly focused on administrative roles and positions that don’t deal directly with the public. Severance benefits and outplacement assistance will be provided to workers that lost their jobs.
“We do not take this task lightly,” the company said this week. “It is an unfortunate, but necessary, consequence of the restructuring that some positions will be lost.”
“We remain committed to creating world-class guest experiences, providing comprehensively for the care of all our animals, and continuing our company’s focus on stranded marine animal rescue and ocean conservation initiatives,” the company said in a statement.