Verizon (NYSE:VZ) again occupied top honors in carrier performance rankings laid out by Rootmetrics during the first six months of 2015. The company scored the highest in five of six distinct categories all over the United States. The analytics firm has however noted the tightening of spread between four nationwide operators.
The top spot in overall performance was taken by Verizon, followed in second position by AT&T Mobility (NYSE:T) in five distinct nationwide categories. It was noted by Rootmetrics that the latter is practically snapping at the heels of Verizon.
Verizon wireless scored top marks in network reliability, data performance, call performance, network speed and overall performance. AT&T beat it in text performance category.
Sprint (NYSE:S), occupying the third place, presented a large gap between it and the other two. Despite suffering challenges in its network, it managed to score a decisive victory over its US rival- T-Mobile (NYSE:TMUS) in terms of overall performance. The company won third place in call performance, text performance and network reliability. Rootmetrics noted that Sprint had shown progress in closing the gap with leaders compared to previous testing.
However, when it comes to carrier performance in metro areas, AT&T was the clear winner. It exhibited the strongest improvement from 2014's second half. The company grabbed 441 first place awards across six categories spread over 125 metro areas. In 2014, it won 388 awards, meaning 53 place gain. Sprint won 180 awards, a 45 award gain. T-Mobile captured 221 awards, an addition of 20 from 2014 report. In contrast, Verizon actually lost a few metro awards, winning 512. In 2014, it won 538 awards- a loss of 25. Rootmetrics pointed out that the award decline in Verizon was in text category- the sole category where it did not win the maximum RootScore Awards.
According to Julie Dey, the marketing vice president at Rootmetrics, this does not indicate a dip in Verizon's performance. In fact, it won a large number of awards compared to any other carrier. Dey said that she and her colleagues are noticing bigger disparities and fewer ties in performance when it comes to a few metrics. Verizon has shown absolute consistency and the company was successful in maintaining an excellent network in numerous places all over the US compared to any other carrier. There was also a noticeable improvement in the data speeds. During the 2015 first half, the market numbers where Verizon generated an average 10 to 20 Mbps download speed fell from 82 to 70. While the market numbers where Verizon generated average 20Mbps (if not more) downlink speeds rose from 40 to 51.