Amazon Reveals Back-To-School and Off-To-College Deals for Prime Day

(NASDAQ:AMZN) – Amazon.com today announced back-to-school and
off-to-college deals for Prime Day, offering Prime members savings on a
wide selection of school supplies, including laptops, shoes, backpacks,
clothing, bedding, furniture, dorm room décor and more. Last year,
Amazon.com customers purchased more pencils, pens, notebooks, glue
sticks, lunchboxes and backpacks on Prime Day than any other day of the
year. According to a June 2018 poll conducted by the National Retail
Federation and Prosper Insights & Analytics, more than a third of
back-to-school and off-to-college shoppers reported shopping for school
items on Amazon.com during Prime Day 2017, with more than half planning
to shop for the upcoming school season this Prime Day. Prime Day will
have more than one million deals worldwide this year and 36 hours to
shop, starting at 12pm PT/3pm ET July 16. Not a member yet? Anyone can
join Prime or start a 30-day free trial at amazon.com/primeday
to participate in Prime Day.

“This Prime Day, we’re excited to offer customers incredible deals on
everything they need for back-to-school and off-to-college – from
colored pencils to calculators and shoes to shower caddies, and
everything in between, Prime members can complete their school shopping
all on Prime Day,” said Cem Sibay, Vice President, Amazon Prime. “Our
goal is to give members precious time back this summer so they can do
more of what they love, especially our Prime Student members who can
find their favorite college essentials in one place, without having to
leave the lounge chair.”

Back-To-School Prime Day Deals

The following is a sampling of deals members can shop on Prime Day (and
a half), which begins July 16 at 12pm PT/3pm ET and runs through July 17.

Off-To-College Prime Day Deals

The following is a sampling of deals members can shop on Prime Day (and
a half), which begins July 16 at 12pm PT/3pm ET and runs through July 17.

Amazon’s Back-To-School Store

Available at www.amazon.com/backtoschool,
Amazon’s Back to School store provides a seamless shopping experience
that allows customers to add must-haves to their shopping cart without
navigating between product pages. Parents can shop school list
essentials by grade or simply browse curated products within the most
shopped-for categories, including School Supplies; Clothing, Shoes &
Accessories; Electronics; Everyday Essentials; Toys & Games; and Deals.
In addition, educators have their own dedicated shop where they can
discover classroom necessities, including everything from desks to
pencil sharpeners on Amazon Business.

Amazon’s Off-To-College Store

Available at www.amazon.com/offtocollege,
Amazon’s new Off to College store serves as a one-stop shop where
parents and students can easily access everything they need for life on
campus. From laptops and textbooks to bedding and small kitchen
appliances, Amazon has all the furniture, dorm room décor, class
essentials, and late-night snacks. Parents, students, and educators can
browse popular categories, including College Essentials; Textbooks;
Clothing, Shoes & Accessories; Electronics; Study Supplies; Home; and
Deals. Higher education institutions can enjoy a dedicated shop that
makes it easy to find everything from lab equipment and supplies to
common books for first year reads, academic journals and items for trade
or nursing schools on Amazon Business.

More Ways to Shop for College Students and Teens

New for back-to-school year, teens 13 through 17 years old can acquire
their own Amazon login under their parent’s account and shop
independently using the Amazon App. Parents can either approve all
orders or set pre-approved spending limits, providing their teens with a
customized level of autonomy to browse, shop, and make their school
purchases. Parents who have a Prime membership can share select benefits
with their teen at no additional cost, including Free Two-Day Shipping,
Prime Video and Twitch Prime. To learn more, visit www.amazon.com/forteens.

Prime Student is a Prime membership designed for students and offers an
unparalleled combination of shopping and entertainment. Students of two-
and four-year colleges can receive exclusive discounts on a wide
selection of college essentials, access thousands of movies and TV shows
with Prime Video, stream more than two million songs with Prime Music,
enjoy a selection of free games and in-game loot with Twitch Prime,
along with fast, free shipping on textbooks and millions of other
Prime-eligible items. The cost of Prime Student is half the cost, or 50%
off of regular Prime. Signing up is simple – students can provide their
.edu email address and enjoy a six-month trial to start their
membership. To learn more, visit www.amazon.com/joinstudent.

Every Day Made Better with Prime

Prime was designed to make your life better every single day. Over 100
million paid members around the world enjoy the many benefits of Prime,
including shopping and entertainment. In the U.S. that includes
unlimited access to award-winning movies and TV episodes with Prime
Video; unlimited access to Prime Music, Audible Channels for Prime,
Prime Reading, Prime Photos, Twitch Prime; early access to select
Lightning Deals, one free pre-released book a month with Amazon First
Reads, and more. Prime members can also get deep discounts on select
popular foods at Whole Foods Market plus an additional 10 percent off
hundreds of sale items. Prime was built on the foundation of unlimited
fast, free shipping and members receive Prime FREE One-Day Shipping and
Prime FREE Same-Day Delivery in more than 8,000 cities and towns,
two-hour delivery with Prime Now in more than 30 major cities and
unlimited Free Two-Day Shipping on more than 100 million items. Start a
free trial of Amazon Prime at amazon.com/prime.

About Amazon

Amazon is guided by four principles: customer obsession rather than
competitor focus, passion for invention, commitment to operational
excellence, and long-term thinking. Customer reviews, 1-Click shopping,
personalized recommendations, Prime, Fulfillment by Amazon, AWS, Kindle
Direct Publishing, Kindle, Fire tablets, Fire TV, Amazon Echo, and Alexa
are some of the products and services pioneered by Amazon. For more
information, visit www.amazon.com/about and
follow @AmazonNews.

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