Amazon.com, Inc. (NASDAQ: AMZN) and the National Football League has announced a decade long agreement to exclusively broadcast 15 Thursday Night Football games on one pre-season game per year on Prime Video within the United States. The deal will begin in 2023 and is the first of its kind, an exclusive national broadcast package with a digital streaming service as the number of regular season games included in the Thursday Night Football package will increase from 11 to 15 with all games airing on Prime Video as part of a Amazon Prime membership.
“NFL games are the most watched live programming in the United States, and this unprecedented Thursday Night Football package gives tens of millions of new and existing Prime members exclusive access to must-watch live football on Prime Video,” said Mike Hopkins, SVP of Prime Video and Amazon Studios. “NFL fans from across the country will enjoy a premium viewing experience with Thursday Night Football, as well as access to a broad selection of content including award-winning Amazon Originals available on Prime Video.”
“Thursday Night Football will be our first-ever digital package and we are thrilled to exclusively partner with Amazon to bring our games to more fans on more platforms,” said NFL Commissioner Roger Goodell. “NFL football drives passionate viewers and Amazon will enable us to continue to grow our fanbase in innovative and compelling ways.”