Amazon (NASDAQ: AMZN) announced that it will be holding a second Prime day event called “Prime Early Access Sale,” next month. This will be the first time the company has two of the same events in one year. The 48-hour event is exclusively for its Prime subscription members and will provide discounts on “hundreds of thousands” of items.
The e-commerce giant revealed that the global event will offer a range of product categories including electronics, fashion, home, kitchen, pets, toys and Amazon’s very own devices. Additionally, the company will feature Top 100 lists that showcase the “most popular and giftable items,” with new deals from the list appearing throughout the event.
“We are so excited to help Prime members kick off the holiday season with Amazon’s new Prime Early Access Sale-an exclusive opportunity for members to get deep discounts on top brands we know they are looking for this time of year,” said Jamil Ghani, vice president of Amazon Prime, in a statement. “And members can start enjoying exclusive Prime benefits and offers now, plus find gift ideas for the family with our holiday gift guides and this year’s Toys We Love list.”
The international event will take place in Austria, Canada, China, France, Germany, Italy, Luxembourg, the Netherlands, Poland, Portugal, Spain, Sweden, Turkey, the UK and the US.