Amazon will sell Subscriptions for other companies, Inc. (NASDAQ: AMZN) has launched a new platform called “Subscribe with Amazon” that enables companies with subscription services, whether it’s TV streaming or online classes to sell their plans on Amazon. 

This new marketplace will also feature tradition subscriptions that have been gaining popularity on the Amazon’s Kindle Tablets, such as the LA Times, Wall Street Journal, the Chicago Tribune and New Yorker. 

Subscribe with Amazon has been implemented to add more value to the company’s services in an effort to keep consumers in its Prime membership program year-round.  Apple, Inc. (NASDAQ: AAPL) has added video options to its Apple Music subscription service and urged app developers to offer subscriptions as well. 

Amazon is due to report earnings for the first quarter of 2017 this Thursday April 27th.  Amazon has beat analyst estimates in three of the last four quarters with an average beat of 25.7%.  Will Amazon be able to pull its first earnings beat of 2017 and venture closer to $1000?  Stay tuned.

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