The Green Organic Dutchman Holdings Ltd. (OTC: TGODF) (TSX: TGOD) is pleased to announce the launch of a global division focused on the beverage industry.
TGOD senior management has over 125 years (click here for resumes) of combined experience in the beverage industry, with international soft drink and beverage alcohol companies in Canada and the United States. The Green Organic Dutchman Beverage Division will utilize this experience to provide a strategic pathway into the cannabis market for large-scale beverage companies by way of direct investment, joint venture or other suitable opportunities.
The focus will be to create industry-leading branded products, and to supply organic base ingredients for use in global beverage brands. Similarities between the cannabis sector, beverage, beverage alcohol and consumer packaged goods industries are apparent. These industries share a focus on lean manufacturing, six sigma, financial controls, sales, distribution and low-cost high-quality environments to name a few. TGOD’s in-depth knowledge base of these critical channels can significantly increase efficiencies in the crossover from beverage to the cannabis industry.
As part of a $55 million R&D budget, TGOD is developing a 40,000 sq. ft. state-of-the-art research & development centre, including space for product development and pilot manufacturing. This facility is phase one of multiple phases within the 72-acre Valleyfield property designed to create novel and proprietary cannabinoid infused beverages. This facility will foster a first of its kind collaborative environment for joint ventures and partnerships that will create a distribution platform for domestic and international markets.
TGOD Chief Executive Officer Robert Anderson. “This launch allows us to engage larger beverage companies in a very unique manner as TGOD has the facilities, ingredients and the intellectual capabilities that make us a compelling choice.”
According to the industry-leading research firm Brightfield Group, the hemp and CBD category is expected to reach sales of $1 billion in the US by 2020, driven by the natural food and beverage category. Cannabis-infused products are entering many new categories, including healthy lifestyle and natural health, and TGOD is well-positioned to be a leader in these new markets.
The global beverage industry is over $1 trillion in sales, and cannabis-infused beverages are set to explode into the mainstream. Beverages are already 11% of the US edible market and are expected to grow significantly with expansion into CBD. There is significant potential for health and wellness-based cannabinoid-infused beverages, such as CBD iced teas, juices and sports drinks.
“TGOD will utilize state-of-the-art R&D facilities, intellectual property and a leadership team with more than 125 years of CPG beverage experience. We will create unique, healthy and organic products for the recreational and medicinal markets,” states TGOD President, Csaba Reider. “We have the best access to capital, organic production capabilities and R&D resources in the world.”
On Behalf of the Board of Directors,
The Green Organic Dutchman Holdings Ltd.
Chief Executive Officer and Co-Chairman