Global B2C E-Commerce Market 2018: Asia-Pacific Region Leads Worldwide Move to Mobile Payments –

The “Global
B2C E-Commerce Market 2018” report has been added to’s

This report details the rapid growth of mobile payments worldwide, led
by consumers in Asia.

Global B2C E-Commerce sales continue their rapid expansion driven by the
rise of mobile shopping worldwide and the robust growth of online retail
in emerging markets. Between 2018 and 2021, retail E-Commerce sales are
expected to maintain a double-digit pace in percentage terms, with
M-Commerce sales projected to nearly double over the same time period,
according to forecasts cited in the report.

Close to one-half of global B2C E-Commerce revenues are generated in the
Asia Pacific region. Europe and North America rank next in terms of
current online sales, while the emerging markets in the Middle East,
Africa and Latin America are expected to experience the highest growth
rate in B2C E-Commerce sales through 2021 of all the global regions. On
the country level, the world’s top 5, China, the USA, the UK, Japan and
Germany, account for more than three-quarters of global digital
commerce. In China alone, more than half a billion people made purchases
over the Internet last year.

The report also points to the diverse preferences of digital consumers
in nearly 30 global markets. The choice of payment and delivery methods,
as well as devices used for purchasing and the leading product
categories vary from country to country. One common characteristic
shared by many markets is the dominant position of online marketplaces
in both domestic and cross-border E-Commerce. The leading shopping
platforms, Alibaba, Amazon, and eBay accounted for close to 50% of
worldwide B2C ECommerce.

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