Investor Confidence surges on Select Comfort Corp.

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Select Comfort Corp. (NASDAQ: SCSS) are known for their sleep number beds that rocked the mattress industry by realizing that achieving quality sleep is based on the individuals’ body and this provides a plethora of health benefits almost thirty years ago. Today, this still rings true to their core beliefs and shows that quality sleep is also good for their bottom line!

On Thursday April 20th, Select Comfort Corp has reported that their first quarter of 2017 had 12% net sales which translates to $394 million. Shelly Ibrach, President and CEO of Select Comfort states, “Consumers are responding enthusiastically to our brand and differentiated products. Our investments over the past few years have made us a stronger competitor and this is evident in our first quarter results…”   

Which is relief as online sales growths trumps retail growth in 2016 by 7.4 times across the board according to the U.S. Census Bureau. The company appears to be flourishing despite the mass retail closings that have plague other retail giants such as Sear’s and Macy’s. Select Comfort Corp reported 92% of their sales were from retail and only 7% were online and phone orders. Rest assured that their investors are sleeping easy!

Select Corp Specializes in the design, manufacturing, marketing, retailing and servicing a line of Sleep number beds. Offering sleep solutions and services that are individualized to the consumer market.

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