The “Latin America Mobile Gaming Market – Growth, Trends, COVID-19 Impact, and Forecasts (2021 – 2026)” report has been added to ResearchAndMarkets.com’s offering.
The mobile gaming market in this region is expected to grow at 10.5% CAGR rate during the forecast period, 2021-2026.
Moreover, the growing internet penetration rate and smartphone users are fuelling the growth of this market. According to the survey of different industry experts, the mobile gaming market in Brazil and Argentina will be USD 1.48 billion and USD 446 million in 2020.
According to the Ministry of Culture Argentina, 70% of the new users are playing video games, whereas almost 60% of them prefer to play games on smartphones. Moreover, during the COVID 19 pandemic number of mobile gamers are also increased due to the lockdown situation. Hence this considerable demand can create the substantial market potential for the major vendors in this market.
According to Brazil’s largest games association Abragames, the number of gaming companies in this region gets doubled from 2014 to 2019. Major vendors in this market are also introducing different mobile games to gain some competitive advantage over others. For instance, Activision, in collaboration with Tencent, launched call of duty mobile in North America, South America, Europe, and other regions that had already completed 250 million downloads all over the world.
Key Market Trends
Growing Number of Smartphone users will drive the demand in the Market
- The growing number of smartphone users is influencing the growth of this market. According to the Erricson mobility report 2019, the number of smartphone subscribers in Latin America will be 690 million within 2024. This growing number of smartphone users will surge the growth of mobile games in this region.
- The internet penetration rate is also influencing the growth of this market in Brazil and other regions. According to GSMA, the number of mobile internet users will increase by 422 million within 2025, and the CAGR growth rate will be 4% during this forecast period. For instance, Playkids introduces kids’ favorite shows, characters, and learning games for the educational industry in the Latin American region.
- Additionally, the increasing trend of 5G adoption is also supporting the growth of mobile games in this market. GSMA, Global System for Mobile Communication, expected that Latin America would have a 7% 5G connection within 2025. Many mobile games such as Pubg mobile, Call of duty mobile require a high-speed internet connection to enjoy the unique gaming experience. Moreover, Mobile gaming hardware also focuses on 5G adoption. For instance, Asus ROG phone, Black Shark 2, changed their equipment to suit the gamer’s needs. Hence this 5G adoption will enable the growth of multiplayer mobile games within this region.
The mobile gaming market in this region is competitive due to the presence of a few dominant players such as Activision, Konami Holdings, Riot Games, etc. Moreover, major companies are focusing on developing advanced technology to create a unique differentiation from its other competitors.
Key Topics Covered:
2 RESEARCH METHODOLOGY
3 EXECUTIVE SUMMARY
4 MARKET INSIGHTS
4.1 Market Overview
4.2 Industry Attractiveness – Porters 5 Force Analysis
4.3 Impact of COVID19 on Mobile Gaming Market in Latin America
5 MARKET DYNAMICS
5.1 Market Drivers
5.1.1 Increasing Mobile Gaming Players and In-game Purchases?
5.2 Market Restraints
5.2.1 Unstable political landscape, internet infrastructure, local payment solutions and also alternative payments etc
6 KEY DEMOGRAPHIC INFORMATION – LATIN AMERICA
6.1 Smartphone Penetration and Ecosystem (Preferred Brands, Major Operating Systems, etc.)?
6.2 Internet Penetration
6.3 Gaming Population (By Age and Gender)
6.4 Gaming Preferences (Genre, Platform, etc.)
6.5 Top 10 Games, By Platform And Publishers
7 MARKET SEGMENTATION
7.1.5 Rest of Latin America(Peru, Bolivia etc.)
8 COMPETITIVE LANDSCAPE
8.1 Company Profiles
8.1.1 Tapps Games
8.1.2 TFG Games
8.1.3 Dynamic Games (Dynamic Games Entretenimento)
8.1.4 PlayKids Inc,
8.1.5 Media Design and Creative Entertainment S.A. de C.V.(Ennui Studio)
8.1.6 Focka Games
8.1.7 HyperBeard, Inc
8.1.8 WASHAWASHA SA DE CV
8.1.9 Konami Holdings Corporation
8.1.10 Activision Publishing, Inc.
8.1.11 Riot Games Inc.
8.1.12 Abstract Digital Works
8.1.13 AmnesiaGames, Inc.
8.1.14 Epic Games, Inc.
9 INVESTMENT ANALYSIS
10 FUTURE OUTLOOK OF THE MAREKET
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