PowerReviews Introduces New Suite of Social Products, Increasing User-Generated Visual Content Collection

PowerReviews,
a global technology leader in reviews and user-generated social content
to more than 1,000 brands and retailers, today announced the
availability of a new product line called the PowerReviews
Social Suite which ensures fast collection, management, display and
sharing of user-generated images and videos from social platforms and
supplements the visual content already collected natively through the
PowerReviews platform.

The PowerReviews Social Suite leverages the power of Instagram to enable
brands and retailers to collect images and videos associated with
hashtags and mentions. Additionally, PowerReviews enables consumers to
quickly and easily upload visual content from their Facebook and
Instagram accounts with their reviews. Brands and retailers are able to
activate the Social Suite with minimal effort, with no new feeds or code
required to gain access to billions of consumers active on the world’s
leading social media platforms.

“More and more consumers are making purchasing decisions based on
feedback from other shoppers. Ratings and reviews are the top
consideration for consumers making a purchase, and visual content is an
important part of this feedback,” said Sara Rossio, Chief Product
Officer at PowerReviews. In fact, “Our
survey of more than 1,000 American consumers shows 88% of shoppers
want to see user-submitted images and videos when making an online
purchase.”

This announcement follows PowerReviews’ recent
acquisition of BzzAgent, a leading product sampling and influencer
marketing company with more than 15 years of experience working with the
world’s largest brands. Paired with the PowerReviews Social Suite, this
acquisition positions PowerReviews as the only company to offer a
turnkey solution for brands and retailers to target an audience,
distribute samples, collect reviews and then syndicate content to
e-commerce sites across the PowerReviews
Open Network.

PowerReviews clients using the Social Suite have access to fully
integrated features including:

PowerReviews developed portions of the Social Suite through a
partnership with Wyng, demonstrating an ongoing commitment to operating
an open platform that integrates best-in- class technologies to the
benefit of brands and retailers. Wyng has worked with agencies and
brands since 2011 to power social campaigns.

About PowerReviews

PowerReviews works with more than 1,000 global brands and retailers to
collect and syndicate user-generated content and feedback such as
reviews, Q&A, images, video and more. Content is syndicated across The PowerReviews
Open Network reaching more than one billion in-market shoppers every
month at the right time and place. User-generated content gives shoppers
confidence to make purchases and delivers actionable insights to brands
and retailers to drive more traffic, increase sales and improve products
and services. To learn more, visit www.powerreviews.com.

View source version on businesswire.com: https://www.businesswire.com/news/home/20180712005546/en/

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