PVH Launches E-Commerce Platform for Its Heritage Brands Business and Dress Furnishings Division

PVH Corp. (NYSE:PVH) today launched a centralized
e-commerce platform for its Heritage Brands. Consumers can now shop
PVH’s IZOD and Van Heusen brands through three distinct
platforms, IZOD.com, VanHeusen.com and styleBureau.com,
which allow consumers to purchase from all three sites in a single
shopping bag.

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PVH Corp. launches a centralized e-commerce platform for its Heritage Brands. (Photo: Business Wire)

Created to provide an inspirational and seamless shopping experience,
the styleBureau e-shop curates a men’s dress furnishings and
accessories offering across PVH’s IZOD, Van Heusen and
EAGLE brands, in addition to an assortment of dress shirts and ties
under the CALVIN KLEIN and TOMMY HILFIGER brands. The
styleBureau e-shop additionally features a “tie match” tool that
digitally coordinates the site’s 200-plus neckties with more than 100
dress shirt styles for effortless pairing.

The site will boast the broadest selection of PVH’s big and tall
offerings, allowing all consumers accessibility to today’s fashions.

The website was built in partnership with design and innovation company, Firstborn.

“The PVH portfolio of brands is united in its mission to bring quality,
ease and sophistication to daily life. With the introduction of our new,
multi-platform e-commerce site, those traits now extend to an intuitive,
online purchasing experience,” said Ken Duane, Chief Executive Officer,
Heritage Brands.

About PVH

With a history going back over 135 years, PVH has excelled at growing
brands and businesses with rich American heritages, becoming one of the
largest apparel companies in the world. We have over 36,000 associates
operating in over 40 countries and nearly $9 billion in annual
revenues. We own the iconic CALVIN
KLEIN, TOMMY
HILFIGER, Van
Heusen, IZOD,
ARROW,
Speedo*,
Warner’s,
Olga
and Geoffrey Beene brands, as well as the digital-centric True
& Co. intimates brand, and market a variety of goods under
these and other nationally and internationally known owned and licensed
brands.

*The Speedo brand is licensed for North America and
the Caribbean in perpetuity from Speedo International Limited.

View source version on businesswire.com: https://www.businesswire.com/news/home/20180711005084/en/

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