StartApp Introduces Mobilechain, the Platform for Mobile Apps That Aims to Bring Blockchain to the Masses

the leading mobile media and data company with more than 1.5 billion
mobile users worldwide, is launching Mobilechain
a blockchain platform for mobile apps, facilitating the diffusion of
blockchain technology down through the mobile app developer network and
into the mobile user base. Through the Mobilechain platform, StartApp
aims to accelerate mass market adoption of blockchain technologies
across the globe by distributing them through one of the biggest markets
in the world: mobile.

There are many hurdles for the average mobile app publisher or developer
to overcome in order to apply blockchain technologies to their
applications. Securing crypto wallets, handling public and private keys,
and building smart contracts require a high level of blockchain
technical expertise – expertise that most mobile app developers don’t
have yet. The Mobilechain platform eliminates these hurdles for mobile
developers by distributing pre-developed blockchain technologies and
features through a system that mobile developers are already familiar
with – the SDK.

The Mobilechain platform allows developers to:

All blockchain integrations will be done through the Mobilechain SDK, so
any app developer, regardless of technical skill, will be able to make
use of blockchain technologies.

“StartApp believes blockchain technology will be the key to transforming
the mobile economy.” says Gil Dudkiewicz, CEO and Co-Founder of
StartApp. “We believe that, for blockchain technology to be truly
adopted by the masses, it needs to be brought into the mobile ecosystem.
Once a critical mass of early adopters, like app publishers &
developers, implement the technology, mainstream consumers will follow,
cementing blockchain as a viable mass market technology worldwide. With
StartApp’s expertise in mobile and our vast community of app developers,
Mobilechain felt like a natural progression for us.”

About StartApp:StartApp is a mobile media and data company
that leverages its rich insights into mobile users’ intents and
behaviors to power innovative mobile-driven solutions that help partners
optimize and better execute their business strategies. StartApp partners
with over 400,000 applications, reaching over 1 billion MAUs worldwide.
Founded in 2010, the company is headquartered in New York with offices
around the world.

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