President of the United States Donald Trump’s re-election campaign has launched a massive ad blitz against the presumed Democratic presidential nominee Joe Biden. As Biden’s campaign has gone on the offensive against Trump as it suggested that Trump’s handling of the COVID-19 pandemic was poor, Trump has decided to retaliate. The ad campaign will spend over USD 10 Million on ads nationwide. These ads will be published through TV networks, broadcast outlets and the world wide web.
The Trump campaign has set its focus on blaming China for the pandemic to resonate impact with voters and is utilizing Biden’s own record on China to attack him. The coronavirus began in the city of Wuhan in China.
One ad points out that Vice President Biden opposed travel restrictions on foreign nationals coming from China that Trump announced in January, stating that Biden will not “stand up” to the country. The Biden campaign has since denounced the message as spokesman Andrew Bates highlighted that Trump earlier had praised China for its handling of the coronavirus outbreak back in January and February and accused the POTUS of having “horrifically mismanaged the worst public health crisis in over 100 years.”
Biden’s campaign had spent millions on ads during the Democratic Party Primary and will spend more within the next few months. It is anticipated that there will be over USD 1.7 billion in ad spending in the 2020 Trump-Biden race according to the Advertising Analytics and Cross Screen Media advertising companies.